Apple is set to launch its iPhone 17 series on September 9, 2025, kicking off a three-year plan to revamp its smartphone lineup. The 2025 series will include the standard iPhone 17, the iPhone 17 Pro and Pro Max, and the new iPhone 17 Air, which is notably thinner at just 5.5mm and features a 6.6-inch display. The iPhone 17 Air is designed to replace the iPhone 17 Plus, offering users a lighter and slimmer alternative.
The company’s redesign strategy will continue over the next two years. In 2026, Apple plans to release its first foldable iPhone, codenamed V68, with a flexible display and multiple cameras. By 2027, the lineup will celebrate the iPhone’s 20th anniversary with a curved-glass design, marking a major shift from the flat-edged models currently in use.
Alongside hardware changes, the iPhone 17 series will debut with iOS 26, introducing a new Liquid Glass Interface, smarter AI-powered Siri features, and enhanced call functions such as live translation and call screening. This update reflects Apple’s focus on integrating more AI-driven capabilities into its devices, combining design innovation with smarter software for users.
